About Us

Welcome to EtAl Store. Our unique online boutique is your source for chic and contemporary high quality fashion. We’re committed to offering luxury at affordable prices to our customers, making it possible to find and own unique and stylish items, without breaking the bank!

We are known for our high impact bold prints, our beaded masterpieces, exquisite paintings and other opulent items from tribes found in various parts of Africa.

The name EtAl was born of storeowner, L. Deean Fontaine, who was intrigued by the Latin phrase "et al" meaning "and others". Started in 2010 as a mobile store that only sold jewelry to a fashion conscious clientele in Jamaica, the EtAl brand has grown tremendously. EtAl Store prides itself in stocking only the most unique and exquisite products, all the while catering to modern fashion needs. We invest time in making and sourcing pieces that emit confidence and supremacy each time they are worn.

We know how important it is to feel safe when making purchases online, so we take pride in granting our customers access to a secure and user-friendly check-out service. Your details are safe with us!

Our professional and warm front-line staff graciously adds to the EtAl experience, ensuring that it is always a good time in store or via our digital channels.

We hope you enjoy shopping with us as much as we enjoy bringing you these fantastic and affordable pieces.

EtAl Store: Ensuring every woman is not just noticed, but is remembered.

If you have any questions, please contact us at questions@etalstore.com.
Visit our social media pages and website at EtAl Store for the latest trends.